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The NowCommerce alternative for growing wholesale brands
NowCommerce Covers Basic Ordering — WizCommerce Powers Modern Wholesale
WizCommerce gives distributors and wholesalers everything NowCommerce delivers — QuickBooks-connected order management and a self-service buyer portal — plus AI-powered order automation, an intelligent sales copilot, and offline trade show capability. All unified in one platform. Live in under 30 days.
No credit card · Live in <30 days · Free migration support
500+ wholesale brands live 
G2 rated 4.8 ★ 50+ ERP integrations
our customers
Why growing wholesale brands outgrow NowCommerce
NowCommerce solves the entry-level problem. Then your business grows.
NowCommerce was purpose-built for QuickBooks Desktop users taking their first steps into digital wholesale. For many brands, it’s exactly the right starting point. But as team size, catalog complexity, and buyer expectations increase, the platform’s constraints become the bottleneck.
Stage 1 — EARLY FIT
QuickBooks sync felt like magic
You connected your QuickBooks Desktop file, gave buyers a portal, and stopped manually re-keying orders. For a first-generation digital wholesale setup, NowCommerce delivered. The promise was real.
Stage 2 — THE FRICTION STARTS
Android users, new customers, complex imports
Your team hit friction: the buyer portal is iOS-centric, so Android users encounter usability issues. New customer setup requires syncing in a specific order — and if you miss a step, you restart. Importing multiple products at once isn’t straightforward. The platform starts feeling rigid.
Stage 3 — The Breaking Point
The platform wasn't built for where you're going
Users across Capterra consistently flag the same issues: no ability to duplicate product forms during uploads, limited remote desktop performance, and customization constraints that cap how fast your team can scale.
Stage 4 — The Resolution
Brands that switched to WizCommerce didn't look back
WizCommerce handles everything NowCommerce does — ERP sync, buyer portal, order management — and adds AI order automation, offline trade show mode, AI-assisted selling, and a scalable architecture that grows with your team, not against it.
WizCommerce vs NoWCommerce
What your wholesale business actually needs and who delivers it
This isn’t a feature checklist. These are the outcomes your team, your reps, and your buyers are measuring you on — every single day.
| What your business needs |
|
|
|---|---|---|
| AI that automatically processes inbound email and PDF purchase orders |
Ella AI reads every inbound PO, extracts line items, matches SKUs, and creates ERP-ready orders with zero manual entry
|
No AI order automation — all email and PDF orders require manual entry into QuickBooks
|
| Cross-platform buyer portal accessible on Android and iOS |
Full mobile-responsive buyer portal works seamlessly on all devices and browsers — no platform restrictions
|
Portal reported as iOS-centric — Android users encounter friction and usability issues (Capterra)
|
| AI sales copilot that preps reps before every call |
Kai AI surfaces customer history, open quotes, buying patterns, and product recommendations before each call or meeting
|
No AI sales assistant or rep productivity features
|
| Offline order capture at trade shows with no internet required |
WizOrder works 100% offline — full catalog, customer pricing, and order capture without connectivity
|
No offline trade show mode
|
| Duplicate product forms to accelerate catalog uploads |
Bulk catalog management with duplication, mass editing, and variant management built in
|
No form duplication — users report uploading products requires manual re-entry of each form (Capterra)
|
| AI-generated studio imagery to speed up catalog launches |
WizStudio transforms raw product photos into lifestyle-quality images in under 24 hours — up to 85% cheaper than traditional shoots
|
No AI imagery capabilities
|
| Named CSM + support from day one, included in subscription |
Dedicated Customer Success Manager, 24/7 Slack access, and hands-on migration — included, not an add-on
|
Support praised as responsive for simple issues; complex integrations take longer to resolve
|
| Go live in 30 days with ERP integration pre-tested |
Median onboarding under 30 days — ERP integration is live and verified before your launch date
|
Initial company file sync can take extended time; setup sequence is strict and order-dependent
|
DATA SOURCED FROM G2, CAPTERRA, AND PUBLIC PRODUCT DOCUMENTATION
The cost of staying on NowCommerce
Staying put has a price tag.
Here's what it actually costs you.
NowCommerce’s constraints aren’t just inconveniences — they accumulate as your business scales. Every workaround, every manual step, every capability ceiling represents a limit on your team’s output and your company’s growth.
8–10h /rep/week
Lost to manual order prep and entry
Sales reps spend 8–10 hours weekly on manual tasks that don’t require a human — re-keying email POs, searching customer histories, and rebuilding quotes.
4–6 tools
Eliminated by switching to WizCommerce
Brands outgrowing NowCommerce typically layer additional tools on top — a trade show app, an imaging service, a separate analytics layer — none of which communicate. WizCommerce eliminates that sprawl.
<30 days
WizCommerce customers see returns fast
Between eliminated manual entry, unified tooling, faster order cycles, and AI-assisted selling, brands consistently see measurable ROI within their first month on WizCommerce.
NowCommerce requires a human to touch every email order. Ella doesn't.
NowCommerce connects your QuickBooks file beautifully — but when a buyer emails a PDF purchase order, someone on your team still has to open it, read it, and key every line item into the system. Ella AI eliminates that entirely. Forward the email; Ella handles the rest.
- Reads inbound email, PDF, scanned, and faxed purchase orders automatically
- Matches buyer item codes to your catalog SKUs without manual look
- Flags price mismatches and missing PO numbers before they reach your ERP
NowCommerce needs an internet connection in the booth. WizCommerce doesn't.
Trade shows are where wholesale relationships are built and orders are written. NowCommerce has no offline trade show mode — which means your reps need Wi-Fi to do anything productive. WizCommerce’s offline-first field sales app works in dead-zone venues, hotel ballrooms, and basement showrooms.
- 100% offline order capture — full catalog, barcode scan, badge capture, multi-cart, auto-sync on reconnect. No WiFi or data plan required
- Kai AI copilot — before every call, Kai surfaces account history, buying gaps, and product recommendations
- Equal iOS and Android performance — same features, same offline capability, same experience on every device
NowCommerce gives reps an order form. Kai gives them a competitive edge before every call.
Kai is WizCommerce’s AI sales copilot built directly into the rep workflow. Before every customer call or trade show meeting, Kai surfaces the account history, open quotes, seasonal buying patterns, and the right products to recommend — automatically. After every meeting, Kai drafts the follow-up.
- Pre-call account briefs: order history, open credit, seasonal patterns — surfaced automatically
- Smart reorder nudges flag accounts overdue for restock based on historical cadence
- Post-meeting email drafts personalized and ready to send in seconds
NowCommerce only lets buyers order through a rep. WizShop lets them order any time — without one.
NowCommerce’s buyer portal requires rep involvement for every order — buyers can’t browse, price-check, or reorder independently. WizShop gives every buyer a fully branded self-service portal with their own pricing, catalog visibility, and order history. Orders placed at midnight get processed the same as orders placed at noon — without a rep touching anything.
- Per-buyer pricing, approved catalog, and full order history visible immediately on login — no rep required to set the session up
- Buyers place, review, and reorder 24/7 from any device — desktop, tablet, or mobile, without installing an app
- Every buyer order syncs directly to your ERP in real time — no manual re-entry, no overnight batch, no lag
NowCommerce has no answer to the photography bottleneck. WizStudio eliminates it.
Traditional photoshoots cost time and money your catalog launch timeline can’t afford. WizStudio transforms raw product photos into studio-quality lifestyle imagery in under 24 hours — so line sheets go live when collections do, not weeks later.
- Raw product photo to studio-quality lifestyle image — backgrounds, lighting, and context generated by AI in under 24 hours
- Up to 85% cost reduction versus traditional photoshoots — WizCommerce customer benchmark
- Batch processing — generate imagery for entire seasonal collections in a single workflow, not image-by-image
How a framed art wholesaler unified B2B buying and grew website revenue by 20%.
- Allison McCall
- Founder, Antique Curiosities
"Customers could never see the orders we entered in-house. They only saw what they entered online, and that was very confusing. WizCommerce fixed that entirely."
20%
Revenue growth from website
90%
Drop in navigation queries
10+h
Saved per week on order entry
Ready to make the move?
Every concern you have about switching — answered.
Will we lose our NowCommerce order history during the migration?
No. Our onboarding team migrates your full order history, customer accounts, pricing tiers, and catalog data before you go live. Your buyers experience zero disruption — and your QuickBooks file remains intact throughout.
We only use QuickBooks Desktop. Does WizCommerce support it?
Yes. WizCommerce integrates natively with QuickBooks Desktop and Online, as well as NetSuite, SAP, Sage, Epicor, Dynamics 365, and 50+ other ERPs. Your accounting system is the foundation — we sync to it in real time.
Our team is small. Is WizCommerce too complex for us?
WizCommerce is designed for the $5M–$75M revenue range — teams of 5 to 200 people. It’s not enterprise software. You get a named Customer Success Manager who trains every role on your team and stays accountable to your go-live date.
How long does the migration actually take?
Under 30 days for most brands. Week 1: ERP integration and data migration. Week 2: catalog setup, pricing rules, and training. Week 3: buyer portal configuration and rep app deployment. Week 4: soft launch, then full go-live.
We handle every step of the switch. You stay focused on selling.
- Full data migration handled by our team – catalog, orders, pricing, and accounts
- Named Customer Success Manager from day one – not a ticket queue or shared inbox
- ERP integration live and tested before your go-live date, guaranteed
- Live in under 30 days or we extend onboarding at no cost
- Reps, ops, and buyers all trained – included in your subscription
Built for B2B wholesale— across every vertical.
WizCommerce serves wholesalers, distributors, and manufacturers with complex catalogs, seasonal collections, and multi-channel selling. If you sell B2B, we were built for you.
Fashion & Apparel
Footwear & Accessories
Gifts & Accessories
Home Decor & Furniture
Lighting
Activewear & Sporting Goods
Consumer Goods
Food & Beverage
Health & Beauty
Frequently Asked Questions
Why are wholesale brands switching from NowCommerce to WizCommerce?
Does WizCommerce replace QuickBooks?
What AI features does WizCommerce have that NowCommerce doesn't?
How long does migration from NowCommerce take?
Does WizCommerce work on Android for field reps?
Ready to make the switch?
Book 20 minutes. We'll show you with your catalog.
No pitch. No pressure. Just WizCommerce — configured around your products, your ERP, and your team. Bring your catalog and we’ll show you exactly what changes on day one.
- Personalized to your catalog, your ERP, and your trade show calendar
- 20 minutes — no longer unless you want it
- You’ll leave with a migration plan, not a proposal
- No credit card. No commitment. Just a real conversation.