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Best Apps for B2B Sales and Ecommerce

Best Apps for B2B Sales and Ecommerce

In today’s fast-paced world of B2B(business-to-business) sales and e-commerce, staying competitive requires powerful tools. Navigating the digital landscape can be tough, especially when you’re dealing with complex transactions and large volumes of data. From customizable product catalogs to advanced analytics, the right app can make a world of difference, 

75% of B2B buyers agree that you need apps that can streamline your operations, strengthen customer relationships, and drive growth. But with countless options available, how do you find the best fit for your business? This blog dives into the best apps for B2B sales, giving you a detailed look at their features.

What are B2B E-Commerce Platforms?

B2B e-commerce platforms are online systems designed to facilitate transactions between businesses. Unlike B2C platforms, which cater to individual consumers, B2B platforms handle large orders and complex transactions typical in business-to-business interactions. These platforms offer features tailored to the needs of businesses, such as bulk ordering, custom pricing, and integration with enterprise systems.

B2B Ecommerce Website Builder

Key Features of B2B E-Commerce Platforms

  • Custom Pricing and Discounts: B2B platforms allow businesses to set custom pricing for different clients based on their relationship and order volume. This feature helps in maintaining competitive pricing strategies and fostering long-term customer relationships.
  • Bulk Ordering: Unlike B2C platforms, B2B e-commerce platforms support bulk ordering, enabling businesses to purchase large quantities of products in a single transaction. This capability is crucial for businesses that need to stock up on inventory regularly.
  • Integration with ERP and CRM Systems: To ensure smooth operations, B2B platforms integrate with existing enterprise systems like ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management). This integration helps in synchronizing data across different systems, reducing manual errors, and improving efficiency.
  • Advanced Analytics and Reporting: B2B platforms provide detailed analytics and reporting tools to help businesses track sales, monitor performance, and make data-driven decisions. These insights are vital for optimizing operations and identifying growth opportunities.
  • Self-Service Portals: Many B2B platforms offer self-service portals where customers can manage their accounts, track orders, and access support. This feature enhances the customer experience by providing easy access to information and reducing dependency on sales representatives.
  • Multiple Payment Options: B2B e-commerce platforms support various payment methods, including credit terms, purchase orders, and electronic funds transfer (EFT). This flexibility ensures that businesses can choose the payment option that best suits their financial practices.

Know More: B2B Ordering Platform For Distributors And Brand Owners

Market Overview

The B2B e-commerce market has seen significant growth in recent years, driven by the increasing adoption of digital technologies and the need for businesses to operate more efficiently. According to a report, the global business-to-business e-commerce market size is anticipated to reach USD 33,317.37 billion by 2030, expanding at a CAGR of 20.2%.

While B2B e-commerce platforms offer significant advantages, they also come with their own set of challenges that businesses need to navigate.

B2B E-Commerce Challenges

  • Integration with Existing Systems: Integrating B2B e-commerce platforms with your existing enterprise systems like ERP, CRM, and supply chain management tools can be complex and time-consuming. This integration is essential to ensure seamless data flow and efficient operations but often requires significant technical expertise and resources.
  • Customization and Personalization: Your B2B customers expect personalized shopping experiences tailored to their specific needs. Providing such customization requires sophisticated algorithms and a deep understanding of customer behavior. Customizing product catalogs, pricing, and promotions for different clients adds layers of complexity to the e-commerce platform.
  • Managing Large and Complex Catalogs: B2B businesses often deal with extensive and complex product catalogs that need efficient management. Ensuring accurate product information, managing inventory, and regularly updating catalogs can be daunting tasks. Inaccuracies or delays in catalog management can lead to customer dissatisfaction and lost sales.
  • Complex Pricing Structures: Unlike B2C transactions, B2B sales involve complex pricing structures, including bulk discounts, tiered pricing, and custom quotes. Implementing and managing these pricing models within an e-commerce platform can be challenging, requiring advanced pricing engines and regular updates to reflect negotiations and agreements.
  • Customer Onboarding and Adoption: Convincing your traditional B2B customers to transition from offline to online purchasing can be a significant hurdle. Many businesses face resistance from customers accustomed to personal relationships and manual processes. Effective customer onboarding strategies, training, and continuous support are essential to drive the adoption and usage of the e-commerce platform.
  • Data Security and Compliance: Handling large volumes of sensitive customer and transaction data necessitates robust security measures. B2B e-commerce platforms must comply with various data protection regulations, such as GDPR and CCPA. Ensuring data security and compliance can be resource-intensive, requiring regular audits, updates, and stringent security protocols.

Confronting the challenges of B2B e-commerce requires the right tools. There are specialized apps designed to address these specific pain points.

Essential Apps for Overcoming B2B Challenges

1. WizCommerce

WizCommerce

WizCommerce is a cloud-based B2B sales automation platform designed to empower manufacturers, wholesalers, and distributors with a suite of tools to streamline and optimize their B2B sales processes. By leveraging advanced technology, WizCommerce aims to enhance efficiency, improve customer experience, and drive sales growth.

Key Features:

  • Mobile App: WizCommerce’s mobile app allows sales representatives to take orders on the go. This flexibility ensures that sales activities are not limited to the office and can occur in the field or at trade shows, increasing sales opportunities and customer engagement.
  • AI-Powered Upsells/Cross-sells: The platform uses artificial intelligence to suggest relevant upsell and cross-sell opportunities during the order process. This feature helps increase the average order value by recommending products that complement the items being purchased.
  • QR Lead Capture: WizCommerce enables businesses to create custom product labels with QR codes. When scanned, these codes capture lead information, streamlining the process of gathering potential customer data and enhancing marketing efforts.
  • Centralized Data & Workflows: The platform integrates seamlessly with existing CRM and ERP systems, ensuring that all data is centralized and workflows are streamlined. This integration reduces manual data entry, minimizes errors, and improves overall operational efficiency.

 

2. BundleB2B

BundleB2B

BundleB2B is a robust platform tailored for businesses looking to streamline their complex B2B purchasing processes. It provides advanced functionality that allows businesses to create customized product bundles, manage quotes efficiently, and deliver a tailored shopping experience for B2B customers. 

Key Features:

  • B2B Customer Account Management: With BundleB2B, you can efficiently oversee all customer accounts and pricing from one centralized location. The platform streamlines the account approval process and personalized content based on who’s logged in.
  • All-in-One B2B Ordering Tools: This platform provides self-serve eCommerce functionality that simplifies the purchasing process for both end-users and your sales team. Customers can quickly access their account information and use intuitive ordering tools to place large orders or reorder previous purchases with just a few clicks.
  • B2B Quoting Management Made Simple: Negotiating and managing quotes can be time-consuming, but BundleB2B makes it easy. Sales representatives can create quotes, apply additional discounts, and negotiate terms directly with customers. 
  • Seamless B2B Invoice & Payment Management: BundleB2B streamlines the payment process, allowing your business customers to view and pay invoices online through their BigCommerce accounts. The platform supports both credit card and bank payments and synchronizes invoices from your accounting software. 

3. B2B Ninja

 B2B Ninja

B2B Ninja is a specialized tool designed to simplify the complex quoting processes inherent in B2B sales. With its advanced quoting functionalities, B2B Ninja integrates seamlessly with e-commerce platforms, providing businesses with the tools they need to generate accurate, professional quotes quickly and efficiently. 

Key Features:

  • Advanced Quoting Capabilities: It allows sales teams to create complex quotes with multiple product lines, bulk pricing, and tiered discounts. The quoting tool is highly flexible, supporting various pricing models and customer-specific adjustments. This ensures that quotes are not only accurate but also tailored to the unique needs of each client.
  • Seamless Integration with E-commerce Platforms: One of B2B Ninja’s key strengths is its ability to integrate smoothly with major e-commerce platforms, such as Shopify and BigCommerce. This integration ensures that all customer data, pricing, and inventory information are synchronized between the e-commerce platform and the quoting tool. 
  • Single Click Quote-to-Order Conversion: With just one click, your sales representative can convert quotes into orders, eliminating the need for double data entry.

4. Klevu

Klevu

Klevu is an AI-powered search engine designed to enhance the search functionality of e-commerce platforms. It provides businesses with the ability to deliver highly relevant, personalized search results to their customers, improving the overall user experience and increasing conversion rates. 

Key Features:

  • Automated Catalog Enrichment: Klevu enhances your product catalog by automatically adding contextually relevant synonyms to your metadata. This enrichment broadens search results, making it easier for customers to find products, significantly improving the overall search experience.
  • Self-Learning Search Algorithms: Klevu continuously improves its search functionality by learning from user interactions and purchasing behaviors. This dynamic learning ensures that each search delivers highly personalized and relevant results, aligning closely with individual customer preferences.
  • Advanced Autocomplete Functionality: Klevu’s autocomplete feature provides intuitive suggestions from the moment a customer starts typing. This not only speeds up the search process but also guides users to the most relevant products quickly, enhancing their shopping experience.
  • Comprehensive Search Analytics: Klevu offers detailed insights into customer search behaviors, allowing you to refine your SEO strategies and promotional efforts. These analytics provide complete visibility from search initiation to purchase, helping you make informed decisions that boost conversion rates and optimize store performance.

Once you’ve addressed the basic challenges, it’s time to focus on enhancing your overall sales effectiveness with the right tools.

 

Top Apps for B2B Sales Effectiveness

1. Cognism

Cognism

Cognism is a comprehensive sales intelligence platform designed to help B2B businesses identify and engage with high-quality prospects. It leverages AI and big data to provide accurate contact information and insights, enabling sales teams to focus on the most promising opportunities.

Key Features:

  • AI-Powered Lead Generation: Cognism’s AI algorithms sift through extensive datasets to pinpoint leads that match your ideal customer profile. By leveraging predictive analytics, the platform suggests high-conversion prospects, enhancing team efficiency and saving valuable time.
  • Diamond Data®: Cognism’s Diamond Data® offers phone-verified mobile numbers, ensuring higher connection rates with key decision-makers. This manual verification process triples the likelihood of successful outreach, significantly boosting outbound meeting bookings.
  • Global Data Coverage: Cognism provides expansive data coverage across North America, EMEA, and APAC regions. This broad access allows your team to effectively target leads globally, making Cognism an invaluable tool for international sales.
  • Seamless CRM Integrations: Cognism integrates smoothly with leading CRMs like Salesforce, HubSpot, and Salesloft. This ensures your team can continue using preferred tools while benefiting from Cognism’s accurate data, streamlining workflows and reducing manual data entry.

2. QuickMail

QuickMail

QuickMail is an email outreach tool designed to help B2B sales teams automate and scale their cold email campaigns. It focuses on personalization and automation, making it easier to manage large volumes of emails while maintaining a personal touch.

Features:

  • Inbox Rotation: This feature rotates your email senders across multiple inboxes, significantly reducing the chance of your emails being marked as spam. By maintaining high deliverability rates, it ensures your outreach campaigns consistently reach prospects’ inboxes.
  • Deliverability AI: QuickMail’s AI monitors the health of your email accounts, optimizing deliverability by automatically adjusting sending patterns. This smart approach helps you navigate sophisticated spam filters, ensuring your emails land in the intended inbox.
  • Seamless Integrations: QuickMail integrates smoothly with popular CRMs like HubSpot and Pipedrive, syncing your outreach activities with your sales pipeline. The platform also supports Zapier integration, allowing for further automation of various aspects of your sales process.
  • A/B Testing: QuickMail’s A/B testing feature allows you to test different email variations within your campaigns to find what resonates best with your audience. It simplifies the process of experimenting with subject lines, email copy, and send times, helping you maximize engagement.

3. Trumpet

Trumpet

Trumpet is a sales engagement platform that leverages personalized video messaging to enhance communication with prospects. It’s designed to help sales teams stand out in crowded inboxes and build stronger connections with potential customers.

Features:

  • Digital Sales Rooms: Trumpet allows you to create personalized, interactive digital sales rooms called “Pods,” centralizing all sales content in one place for easy buyer access. These Pods can be customized with auto-branding, ready-made templates, and drag-and-drop functionality, ensuring a seamless and professional presentation.
  • Video & Screen Recording: Enhance sales communication with Trumpet’s built-in video and screen recording tools, allowing you to create personalized video messages, micro-demos, and onboarding content. These recordings can be easily shared and tracked within the Pod, improving buyer engagement.
  • Buyer Signals & Notifications: Trumpet provides deep insights into buyer engagement by notifying you in real-time whenever a buyer interacts with your content. This feature enables you to craft timely and relevant follow-ups based on actual buyer behavior.
  • CRM Sync: Trumpet seamlessly integrates with your CRM, automatically syncing buyer engagement data and new stakeholder information. This ensures your sales pipeline is always up to date, reducing manual data entry and improving workflow efficiency.

A successful B2B sales strategy begins with effective prospecting. The next step is to equip your team with the best tools for finding and connecting with potential leads.

 

Top Prospecting Software

1. Lead Finder (Saleshandy)

Lead Finder (Saleshandy)

Lead Finder by Saleshandy is a prospecting tool designed to help B2B sales teams find and connect with potential leads. The platform provides accurate contact information, including email addresses and phone numbers, allowing sales teams to build targeted lists and reach out to prospects more effectively.

Features

  • Extensive B2B Database: Saleshandy Lead Finder provides access to over 700 million professional contacts and more than 60 million companies worldwide. This vast database allows you to target the right prospects, making it easier to build and refine your lead lists according to your Ideal Customer Profile (ICP).
  • Advanced Filtering Options: The Lead Finder offers robust filtering capabilities, allowing you to narrow down your search by various criteria such as company size, revenue, industry, and geographic location. This ensures that you can identify and target the most relevant prospects for your business.
  • Email Verification: The tool includes a built-in email verification feature that helps ensure you are reaching out only to verified and accurate email addresses. This feature is essential for maintaining a high deliverability rate and avoiding spam filters.
  • Customizable Lead Lists: Saleshandy allows you to save and customize your lead searches, making it easy to manage and update your prospect lists over time. This feature is particularly useful for teams that need to regularly update their target lists based on changing business needs.

2. Apollo.io

Apollo.io

Apollo.io is a powerful prospecting tool designed to enhance your sales outreach by providing a comprehensive suite of features that streamline the lead generation process. Features:

  • Extensive B2B Database: Apollo offers access to a vast database of over 275 million verified B2B contacts across more than 30 million companies. This extensive reach allows you to find and target leads that perfectly match your Ideal Customer Profile (ICP) using over 65 advanced filters like buyer intent, job titles, company size, and more.
  • Seamless CRM Integration and Data Enrichment: Apollo integrates smoothly with your existing CRM systems, automatically enriching and updating contact records with the latest data. 
  • Comprehensive Sales Engagement: Apollo provides a full suite of engagement tools, including automated email sequences, call management, and social outreach. These tools are designed to help you build and manage outbound campaigns at scale.
  • Automated Workflows and Plays: Apollo’s platform includes AI-powered automation that streamlines your sales processes, moving data where it’s needed and when it’s needed. This automation not only saves time but also enhances the efficiency of your sales operations, allowing your team to focus on closing deals.

3. Lusha

Lusha

Lusha is a B2B contact data platform that provides accurate and up-to-date information on potential leads. The platform offers tools for finding and verifying contact details, making it a valuable resource for sales teams looking to build targeted prospect lists.

Key Features:

  • Extensive and Accurate Database: Lusha provides access to an extensive database of over 100 million business profiles, including verified contact details such as email addresses and phone numbers. This ensures that your outreach efforts are targeted and effective, reaching the right decision-makers at the right companies​.
  • Advanced Search and Filtering: Lusha’s platform allows you to perform detailed searches using advanced filters such as job title, industry, company size, and more. 
  • CRM Integration and Data Enrichment: Lusha seamlessly integrates with popular CRM systems like Salesforce, HubSpot, and Zoho, allowing you to enrich your CRM data with up-to-date contact information. This integration simplifies data management and ensures that your sales pipeline is always accurate and complete​.
  • Bulk Data Access and Export: With Lusha, you can bulk-reveal up to 1,000 contacts in one go, significantly speeding up the prospecting process. The platform also allows for easy export of contact lists to CSV files or directly into your CRM, reducing manual work and enhancing productivity​.

With a solid prospecting strategy in place, the next focus is on mastering cold outreach to turn prospects into engaged leads.

Top Cold Outreach Software

1. Instantly

Instantly

Instantly is a cold outreach software designed to help B2B sales teams automate their email campaigns and improve deliverability. The platform focuses on personalization and deliverability optimization, making it a valuable tool for teams looking to maximize the effectiveness of their cold email outreach.

Key Features:

  • Automated Outreach and Personalization: With Instantly, you can automate your entire cold email process, from scheduling emails to setting up automated follow-ups. The platform also supports advanced personalization, allowing you to use variables and dynamic content to tailor emails to each recipient.
  • Integrated Analytics Dashboard: Instantly provides a detailed analytics dashboard that tracks all key metrics, including open rates, reply rates, and click-through rates. This allows users to optimize their campaigns by identifying what works and scaling successful strategies while adjusting underperforming ones​.
  • Inbox Rotation and Unibox: Instantly’s inbox rotation feature helps distribute email sending across multiple accounts to mimic natural sending behavior, which enhances deliverability. 
  • B2B Lead Database and CRM Integration: Instantly includes access to a vast B2B lead database, enabling users to find and target the right prospects. The platform also integrates with popular CRMs, allowing seamless data synchronization.

2. CloudTalk

CloudTalk

CloudTalk is a cloud-based phone system designed to help B2B sales teams manage and optimize their outbound call campaigns. The platform offers tools for call tracking, analytics, and integration with CRM systems, making it a valuable resource for teams looking to improve their cold calling efforts.

Key Features:

  • Smart Call Routing: CloudTalk uses intelligent call routing to connect calls to the most relevant agents or departments, ensuring that your prospects are always directed to the right person. 
  • Auto-Dialing Technology: CloudTalk’s auto-dialing capabilities allow your sales team to contact more leads in less time by automating the dialing process. 
  • Voicemail Drop Functionality: CloudTalk enables sales teams to leave personalized voicemail messages with a single click when a call goes unanswered. This feature ensures that prospects receive your message even if they cannot take the call, improving the chances of future engagement​.
  • CRM Integration: CloudTalk integrates seamlessly with popular CRM systems such as Salesforce, HubSpot, and others, ensuring that all call data is automatically synced with your CRM. 

After successfully reaching out to prospects, maintaining and nurturing those relationships becomes essential. This is where CRM software comes into play.

 

Top Customer Relationship Management (CRM) Software

1. Salesforce

 Salesforce

Salesforce is a leading CRM platform designed to help businesses manage their customer interactions, improve productivity, and drive growth. 

key features

  • Unified Customer Profile: Salesforce provides a single, comprehensive view of each customer, integrating data from various touch points such as sales, service, marketing, and commerce. This unified profile helps teams deliver personalized experiences and better understand customer needs across all channels​.
  • AI-Powered Insights: Salesforce integrates AI throughout its platform to enhance decision-making and automate routine tasks. 
  • Cloud-Based Flexibility: As a cloud-based CRM, Salesforce allows teams to access customer data anytime, anywhere, on any device. This reduces IT overhead and costs associated with maintaining on-premise systems. 
  • Comprehensive Analytics and Reporting: Salesforce offers robust reporting and dashboard tools that provide deep insights into customer behavior, sales performance, and operational efficiency. These tools help businesses track key metrics, identify trends, and make data-driven decisions that enhance overall performance​.

2. HubSpot

HubSpot

HubSpot is a popular CRM platform that offers a wide range of tools for managing customer relationships, sales processes, and marketing campaigns. It’s known for its user-friendly interface, integrated marketing automation, and strong support for inbound marketing strategies.

Key Features:

  • Unified Customer Database: HubSpot CRM centralizes all your customer data in one place, providing your team with a comprehensive view of every customer interaction. 
  • Sales and Marketing Automation: HubSpot automates many repetitive tasks, such as email follow-ups, lead rotation, and deal tracking. This automation frees up your sales and marketing teams to focus on higher-value activities, such as building relationships with prospects and closing deals​.
  • Integrated Tools and Features: HubSpot offers a variety of integrated tools, including email marketing, live chat, meeting scheduling, and ad management. These tools are designed to work seamlessly together, helping you attract, engage, and delight customers across multiple channels​.
  • AI-Powered Insights: HubSpot incorporates AI-driven tools that enhance your team’s productivity by providing predictive lead scoring, personalized recommendations, and automated reporting. These insights help you make data-driven decisions that can improve your sales and marketing outcomes​.

 

3. Zoho CRM 

 Zoho CRM

Zoho CRM is a comprehensive platform that offers a suite of tools designed to help businesses manage their customer relationships, automate processes, and drive growth efficiently. 

Key Features:

  • 360-Degree Customer View: Zoho CRM provides a unified view of every customer interaction across sales, marketing, and support channels. This holistic perspective helps businesses understand customer behavior better, leading to more personalized and effective engagement​.
  • Omnichannel Engagement: Zoho CRM integrates multiple communication channels, including email, phone, social media, and live chat, into a single platform. This allows businesses to interact with customers in real-time, regardless of the channel they prefer, ensuring a seamless customer experience​.
  • Advanced Analytics and Reporting: Zoho CRM’s analytics tools offer in-depth insights into sales performance, customer behavior, and marketing campaigns. Users can create custom reports, dashboards, and forecasts to make data-driven decisions that drive business growth.

Engaging with customers consistently is crucial for driving sales, and the right sales engagement software can significantly enhance this process.

Top Sales Engagement Software

1. Salesloft

Salesloft

Salesloft is a leading sales engagement platform designed to optimize and automate sales processes, enabling sales teams to engage more effectively with prospects and customers. 

Key Features:

  • Multi-Channel Cadences: Salesloft’s Cadence feature allows sales teams to create and manage personalized, multi-channel outreach sequences. This includes email, phone calls, social media interactions, and more, ensuring that prospects are engaged through the right channels at the right times. 
  • AI-Driven Analytics and Insights: Salesloft leverages artificial intelligence to provide actionable insights and analytics that help sales teams optimize their engagement strategies. 
  • Real-Time Conversation Intelligence: Salesloft includes advanced conversation intelligence capabilities that record and analyze sales calls in real-time. This feature helps sales teams understand customer needs better, improve their messaging, and refine their sales pitches based on insights gathered from actual conversations.
  • Seamless CRM Integration: Salesloft integrates with popular CRM systems like Salesforce, HubSpot, and Microsoft Dynamics, ensuring that all engagement activities are automatically logged and synced. This seamless integration allows sales teams to have a unified view of their customer interactions and helps streamline workflows​.

2. Klenty

Klenty

Klenty is a versatile sales engagement platform designed to streamline and optimize outreach processes for sales teams. 

Key Features:

  • Multichannel Outreach: Klenty allows sales teams to engage prospects across multiple channels, including email, phone, LinkedIn, SMS, and WhatsApp. This multi-channel approach ensures that you can reach prospects where they are most active, maximizing engagement and improving response rates. 
  • Multi-Mode Dialer:. This feature significantly increases calling efficiency, enabling sales teams to connect with more prospects in less time. Additional features like local dialing and session reporting further enhance the effectiveness of outbound calling efforts​.
  • Personalization and AI-Powered Tools: Klenty offers advanced personalization capabilities, allowing users to tailor outreach based on individual prospect data.

3. Outreach

Outreach

Outreach is a leading sales engagement platform that provides tools for managing and optimizing sales outreach activities. It offers features for email tracking, call logging, meeting scheduling, and pipeline management, making it a comprehensive solution for sales teams looking to improve their engagement with prospects.

Key Features:

  1. Multi-Channel Sales Sequences: Outreach allows sales teams to create and manage complex multi-channel sequences that include emails, calls, and social media engagements. This ensures consistent follow-up and keeps prospects engaged throughout the sales cycle. 
  2. AI-Powered Sales Insights: Outreach leverages artificial intelligence to provide sales teams with actionable insights into their sales activities. 
  3. Automated CRM Data Syncing: Outreach’s platform ensures seamless synchronization of sales activities with your CRM, reducing the need for manual data entry. This feature allows sales reps to focus more on engaging with prospects and less on administrative tasks​.
  4. Personalized Outreach at Scale: Outreach facilitates the delivery of personalized, high-touch experiences to prospects at scale. The platform’s automation capabilities allow sales reps to send tailored messages at precisely the right time, ensuring that outreach efforts are both effective and efficient without compromising the quality of the buyer experience​.

Finally, to truly excel in B2B sales, leveraging data-driven insights through sales intelligence software is a must.

Top Sales Intelligence Software

1. ZoomInfo

ZoomInfo

ZoomInfo is a robust sales intelligence platform that provides businesses with the data and tools needed to optimize their sales and marketing efforts. 

Key Features:

  • Intent Data: ZoomInfo’s intent data feature allows sales teams to identify which companies are actively searching for solutions like theirs. This insight helps prioritize outreach efforts toward prospects who are already showing buying intent, increasing the likelihood of conversion.
  • Advanced Search and Filtering: ZoomInfo provides advanced search and filtering capabilities, enabling users to segment and refine their target lists based on various criteria such as industry, company size, location, and more. 
  • CRM and Sales Engagement Integration: ZoomInfo integrates seamlessly with popular CRM systems and sales engagement platforms. This integration ensures that all prospect data is synchronized across tools, allowing sales teams to maintain accurate records and streamline their outreach processes.
  • Real-Time Data Updates: ZoomInfo’s database is continuously updated in real-time, ensuring that sales teams always have access to the most accurate and up-to-date information. This reduces the chances of reaching out to outdated contacts and improves the efficiency of sales efforts.

2. 6sense

6sense

6sense is a powerful sales intelligence platform that leverages artificial intelligence (AI) and big data to optimize B2B sales and marketing efforts. Here’s how 6sense stands out as a sales intelligence tool:

  • AI-Powered Revenue Intelligence: 6sense uses its proprietary Revenue AI to analyze vast amounts of data, revealing which accounts are in-market and ready to buy. This AI-driven approach helps sales teams prioritize the most promising leads, ensuring that they focus their efforts on accounts that are most likely to convert into customers.
  • Account and Contact Intelligence: The platform provides deep insights into account activities and buying signals, allowing sales teams to engage with entire buying teams effectively. 
  • Multi-Channel Engagement: 6sense enables sales teams to engage with prospects across multiple channels, integrating seamlessly with existing CRM systems. This allows for synchronized marketing and sales efforts based on real-time data, ensuring that outreach is personalized and timely​.
  • Predictive Analytics and Intent Data: 6sense’s predictive analytics capabilities identify the best times to engage with prospects by analyzing intent data and other key signals.

3. Gong

Gong

Gong is a leading sales intelligence platform designed to transform sales teams’ performance through AI-driven insights and comprehensive data analysis. Here are the key features that make Gong an essential tool for modern sales teams:

  • AI-Powered Revenue Intelligence: Gong leverages AI to analyze every interaction between sales teams and their prospects, including calls, emails, and meetings. By capturing and transcribing these interactions, Gong provides actionable insights that help sales teams understand deal progress, identify risks, and make data-driven decisions to close more deals.
  • Real-Time Pipeline Visibility: Gong provides unparalleled visibility into the sales pipeline, allowing sales leaders to monitor deal progress in real-time. 
  • Comprehensive Deal Management: With Gong, sales teams can manage their deals more effectively by automating daily tasks, tracking deal health, and receiving personalized guidance on the next steps. 

Know More: Best Sales Tracking Apps for Reps in 2024

Conclusion

Choosing the best apps for B2B sales can significantly impact your business’s efficiency and growth. Each of these platforms offers unique features that cater to different business needs. By understanding these details, you can make an informed decision that aligns with your business objectives and helps you stay ahead in the competitive B2B landscape.

If you’re looking for a powerful, user-friendly solution that can  treamline your B2B sales processes and drive growth, WizCommerce is an excellent choice. With its intuitive interface, robust mobile app functionality, AI-powered upsells and cross-sells, and seamless integration with CRM and ERP systems, WizCommerce can transform your sales operations.

Ready to take your B2B sales to the next level? Schedule a demo call with our team today and discover how WizCommerce can help your business achieve greater efficiency and success. 

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