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The Erplain alternative for wholesale brands ready for more than basic inventory management
Erplain keeps your inventory tidy. WizCommerce keeps your wholesale business growing.
WizCommerce replaces your rep app, your Shopify B2B workaround, and your manual order entry – with one AI-powered B2B order management system built for wholesale from the ground up. Live in under 30 days.
No credit card · Live in <30 days · Free migration support
500+ wholesale brands live 
G2 rated 4.8 ★ 50+ ERP integrations
our customers
Why wholesale brands move beyond Erplain
Erplain manages inventory well. Then the absence of support, reporting, and automation become the ceiling.
Erplain delivers clean, accessible inventory and order management for small wholesale operations. For early-stage brands that need structure without complexity, it’s a practical starting point. But as volume and team size grow, three gaps consistently become business-critical: a customer support model that effectively doesn’t exist, reporting that falls short of what growing operations need, and no automation for the manual work that consumes the team’s day.
Stage 1 — The Honeymoon
Simple inventory management replaced the chaos
Products, orders, and a QuickBooks connection — all manageable without a technical team. For early-stage wholesale brands, Erplain delivered accessible structure at an approachable price point.
Stage 2 — The Friction Starts
Reporting is limited and the platform can be slow
Users on Capterra consistently report two friction points: ‘Sometimes you wish there were more reporting options’ and ‘the cloud interface was faster.’ As reporting needs grow — product margins, rep performance, account trends — Erplain’s capabilities fall short.
Stage 3 — The Breaking Point
Zero customer support — for weeks at a time
This is the most serious Erplain complaint in the review dataset. Multiple verified users describe sending multiple support tickets and receiving zero response: ‘There is zero customer service and I mean zero! I have sent at least three tickets for support in the last two weeks and there is zero support.’ For a business-critical system, no support is not a minor inconvenience — it’s a material risk.
Stage 4 — The Resolution
Brands that switched to WizCommerce didn't look back
WizCommerce replaces Erplain’s inventory and order management with a platform that includes a self-service buyer portal, AI automation, complete reporting, and a named CSM who responds the same day. The switch doesn’t just solve the support problem — it adds the growth tools Erplain was never designed to provide.
WizCommerce vs. Erplain
What your wholesale business actually needs and who delivers it
These are the outcomes your team, your reps, and your buyers measure you on every single day.
| What your business needs |
|
|
|---|---|---|
| Support that actually responds when you need help |
Named CSM, <4hr response SLA, 24/7 Slack — same-day resolution for most issues
|
Verified users report zero response to multiple support tickets over multiple weeks (Capterra)
|
| Reporting beyond basic inventory counts |
Multi-dimensional analytics — revenue trends, product margins, rep activity, account health — native and exportable
|
Reporting options limited; users consistently wish for more depth (Capterra)
|
| AI that automatically processes inbound email and PDF POs |
Ella AI reads every inbound PO and creates ERP-ready orders in seconds — zero manual entry
|
No AI order automation
|
| B2B self-service buyer portal |
WizShop gives buyers a fully branded portal — 24/7 ordering without rep involvement
|
No buyer-facing self-service portal
|
| Offline trade show ordering |
WizOrder works 100% offline — full catalog, pricing, and order capture in dead-zone venues
|
No offline trade show mode
|
| Direct reordering from inventory alerts |
Low-stock alerts with one-click reorder capability — directly from the platform
|
Users can see which products need reordering but cannot initiate reorder from within the platform (Capterra)
|
| Platform performance under daily commercial load |
Cloud-native architecture optimised for responsive performance under concurrent usage
|
Cloud interface reported as slow; impacts daily operational efficiency (Capterra)
|
| Go live in under 30 days with guided migration |
Median onboarding under 30 days — ERP integration verified and team trained before launch
|
No dedicated migration support or structured onboarding process documented
|
| Real-time inventory visibility so reps never over-promise to buyers |
Live inventory synced from ERP — reps see accurate stock in the mobile app before committing to buyers
|
Inventory tracking available but users note real-time accuracy improvements are still needed (Capterra)
|
Based on G2, Capterra, and live Gong prospect calls · April 2026
The cost of staying on Erplain
Staying put has a price tag.
Here's what it actually costs you.
Developer dependency for daily operations, a months-long implementation, and no AI tools create a compounding overhead that mid-market teams can’t sustain without a dedicated technical team.
8-10h/rep/week
Lost to manual order prep and ERP entry
Across 120+ WizCommerce customer calls, sales reps consistently spend 8–10 hours per week on tasks that don’t require a human — looking up customer history, re-keying email POs, building quotes from scratch. At 5 reps, that’s a full-time employee worth of selling time, gone every single week.
4-6 tools replaced
The hidden cost of a fragmented stack
Most brands switching to WizCommerce were paying for 4–6 disconnected tools — a rep ordering app, an ecommerce portal, a quoting tool, a catalog builder, and an ERP connector — none of which talked to each other. WizCommerce consolidates all of it into one platform, eliminating the overlap spend and the daily data-entry tax that comes with it.
<30 days to ROI
WizCommerce customers see returns fast
Between eliminated manual entry, unified tooling, faster order cycles, and AI-assisted selling, brands consistently see measurable ROI within their first month live on WizCommerce. The switch doesn’t just save money — it unlocks capacity your team couldn’t access before
Erplain manages your existing orders. Ella creates new capacity for more of them.
Ella AI reads every inbound email and PDF purchase order and creates an ERP-ready order without human involvement. For wholesale operations where a significant percentage of orders still arrive by email — which is most of them — this eliminates the manual entry overhead entirely and creates capacity to handle higher order volume without adding headcount.
- Processes email, PDF, scanned, and faxed purchase orders automatically
- Catches missing PO numbers, invalid SKUs, and price mismatches before they become problems
- Saves 4+ hours per rep per day — the math works from day one
Erplain can't generate your campaign imagery. WizStudio already did.
Brands launch 4–8 collections per year. Traditional photoshoots cost $25–$40 per image and take 4–6 weeks. WizStudio transforms raw product photos into studio-quality lifestyle images in under 24 hours – so your line sheets go live when your collection does, not weeks later.
- Raw product photo → lifestyle-quality campaign image in under 24 hours
- Up to 85% savings per image versus traditional photoshoot
- Howard Elliott saved $10K/year and cut imagery turnaround from 6 weeks to 2 weeks
Erplain can't answer the phone when it matters. WizCommerce can.
Erplain’s email-only support model is a structural problem — not just a preference. When a payment processing failure happens mid-market, or a checkout bug appears on the day of a trade show, ‘we’ll get back to you in a few days’ isn’t a resolution. WizCommerce provides a named Customer Success Manager with same-day response and 24/7 Slack access for urgent issues.
- Orders written in offline mode are stored locally until sync is confirmed
- App crashes do not affect written orders — they persist on-device until transmitted
- Full crash recovery — no order is ever silently lost
Erplain ties your storefront to your ERP's pace. WizCommerce sets it free.
WizCommerce integrates with your ERP in real time — pricing, inventory, and order data flow bidirectionally. But the storefront itself is configured through WizCommerce’s UI, not through ERP logic. Your marketing team can update collections, feature products, and change layouts without touching a development ticket.
- They can search with AI-powered product discovery, place orders at midnight on a Sunday, reorder last season’s bestsellers in two clicks, and check order status without emailing a rep.
- For fashion and wholesale brands that have outgrown the showroom model and want their online channel to actually generate revenue independently, WizShop is the B2B e-commerce platform Envoy B2B was never designed to be.
How PD at Home increased online sales by 15% and went live in under 30 days
- Michael Novak
- PD Home and Garden
“Switching to WizCommerce helped us move faster, serve customers better, and grow without worrying about system limitations”
15%
increase in sales
25%
reduction in time spent managing orders
<30
days to go live
Ready to make the move?
Every concern you have about switching - answered.
Does WizCommerce handle the QuickBooks integration we have with Erplain?
Yes. WizCommerce integrates natively with QuickBooks Desktop and Online — syncing orders, customers, inventory, and pricing in real time. The QuickBooks integration is included on all plans.
Our business is small — is WizCommerce too much platform for us?
WizCommerce is designed for wholesale brands from $2M to $75M in revenue. The platform scales with you — you start with the features you need and grow into more capability as your business requires it.
What happens to our existing Erplain order history during migration?
Our onboarding team migrates your full order history, customer accounts, and inventory data from Erplain. Nothing is lost in the transition.
How long does migration take?
Under 30 days for most brands. QuickBooks integration and catalog migration in week one. Pricing, customer accounts, and buyer portal in weeks two and three. Full go-live in week four.
We handle every step of the switch. You stay focused on selling.
- Full data migration handled by our team – catalog, orders, pricing, and accounts
- Named Customer Success Manager from day one – not a ticket queue or shared inbox
- ERP integration live and tested before your go-live date, guaranteed
- Live in under 30 days or we extend onboarding at no cost
- Reps, ops, and buyers all trained – included in your subscription
Built for B2B wholesale — across every vertical.
WizCommerce serves wholesalers, distributors, and manufacturers with complex catalogs, seasonal collections, and multi-channel selling. If you sell B2B, we were built for you.
Fashion & Apparel
Footwear & Accessories
Home Decor & Furniture
Lighting
Activewear & Sporting Goods
Consumer Goods
Food & Beverage
Health & Beauty
Frequently Asked Questions
Why are wholesale brands switching from Erplain to WizCommerce?
Three consistent reasons: a support model that effectively doesn't exist (verified users report zero response over multiple weeks), limited reporting for growing operations, and the absence of buyer portal, AI automation, and trade show tools. WizCommerce addresses all of these.
Is WizCommerce significantly more expensive than Erplain?
WizCommerce is positioned above entry-level inventory tools. For brands where the cost of zero support response, manual PO entry, and no buyer portal is material to the business, WizCommerce delivers ROI that makes the pricing straightforward.
What AI features does WizCommerce have that Erplain doesn't?
Three: Ella AI processes email and PDF purchase orders automatically. Kai AI prepares reps for calls with account intelligence. WizStudio generates studio-quality imagery from raw product photos in under 24 hours. Erplain has no AI capabilities.
Ready to make the switch?
Book 20 minutes. We'll show you with your catalog.
No pitch. No pressure. Just WizCommerce — configured around your products, your ERP, and your team. Bring your catalog and we’ll show you exactly what changes on day one.
- Personalized to your catalog, your ERP, and your trade show calendar
- 20 minutes — no longer unless you want it
- You’ll leave with a migration plan, not a proposal
- No credit card. No commitment. Just a real conversation.