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HOME FURNISHING & DÉCOR

The B2B ecommerce and sales platform for home furnishing and home decor wholesalers

Give buyers a B2B website to order online, equip reps to sell at market and on the road, and turn emailed purchase orders into ERP-ready orders, all in one platform built for how home furnishing and decor sells.

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our customers

Built for Wholesale. Powered by AI.

Built for Wholesale.
Powered by AI.

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A B2B commerce platform that works the way your industry sells

Build a B2B ecommerce platform for your home furnishing, home decor or rug business, automate order entry, help your sales reps write orders faster, and create lifestyle images with AI. Configure workflows around how your industry sells, from product variants and case packs to customer-specific pricing and stock rules.

B2B commerce platform for home furnishing wholesalers

From market orders to custom products, give your reps the home furnishings software they need to sell your catalog, apply buyer-specific pricing, and configure product options. Create AI lifestyle images that help buyers picture your products in their own spaces.

Take orders at every market

Scan buyer badges to capture their details and let reps take orders for any buyer. Add a market tag to each order so your team knows which event it came from.

Show every product variant

Show buyers the available sizes, colors, and materials for each product on a website platform built for the home furnishings industry. Help them compare options and select the right variants without switching between separate listings.

Apply customer-specific pricing

Give reps access to each buyer’s agreed prices when building quotes and orders. Give every buyer a personalized omnichannel experience, with the same prices at market, during a sales visit or online.

Configure custom products with modifiers

Let buyers customize products by choosing sizes, materials, finishes, and other options. Each selection carries a price, and the choices combine to calculate the final customized product price.

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B2B ecommerce platform 
for Home Decor Brands

Manage seasonal collections and everyday products with workflows configured for how your home decor business sells, from online orders and seasonal discounts to quick reorders and AI lifestyle images.

Combine seasonal and everyday orders

Add seasonal collections and everyday products to the same order. Set separate ship dates where needed.

Apply seasonal discounts

Set discounts by collection, customer, or season. Apply them automatically to online and rep orders

Suggest frequently bought together products

Show buyers products commonly ordered together as they browse. Help them add complementary items without searching through the catalog

Bring online ordering and reordering together

Give buyers a B2B website to browse your home decor catalog, see their pricing, and place orders. Let them reorder from purchase history with current prices and availability

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Sell every rug size and colorway online and at market

Rug buyers ask one question first: do you have it in this size? Stock lives at the size level, much of it is still on the water, and when a size is out, reps need a similar design to offer on the spot.

Show every size and colorway together

Group every size, shape, and colorway of a rug design under one product. Buyers see the price and stock for each size without scrolling through separate listings.

Let buyers shop by size

Filter rugs by standard sizes like 5x8, 8x10, runners, and rounds. Map exact sizes like 7'9" x 9'9" to the right one, so buyers find what fits their room.


Scan floor samples at market

Scan a rug’s hang tag to open the design in the rep app. Pick the size, check stock, and add it to the order on the spot.

Show new designs in styled rooms

Create AI lifestyle images for new rug collections with WizStudio. Get designs ready for your website, catalogs, and campaigns before every colorway is photographed.

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Take your home furnishing and decor sales workflows further with WizCommerce

Order-Request

Turn incoming POs into orders

Ella reads purchase orders from emails, PDFs, and spreadsheets and prepares them for review and ERP submission.

Ella

AI order entry
How-can-I-help

Give customer insights before every visit

Bring customer summaries, past orders, open quotes, and follow-ups together so reps can prepare and take action.

WizPilot · WizCRM

On the road
Smart-Search

Win more designer business

Let designers search with images, save products to wishlists, and order online with their account pricing.

WizShop

Designers and buyers

How it works

ERP integration for home furnishing 
and home decor wholesalers

Connect your ERP to the WizCommerce B2B wholesale sales platform. WizCommerce syncs two ways with NetSuite, Microsoft Dynamics 365, SAP Business One, Sage 100, Epicor, QuickBooks and Fishbowl, so customers, prices, inventory and orders stay in step without re-keying

Capture the order

Buyers order through WizShop, reps take orders in WizOrder, and Ella turns incoming POs into digital orders.

Check the details

Apply customer pricing and wholesale rules, check inventory, and review anything that needs attention.

Send it to your ERP

Sync the order to your connected ERP so your team can move ahead without entering it again.

Keep fulfillment moving

Your team keeps processing and fulfilling orders in the ERP they already use.

Integrations

Connect WizCommerce to your ERP

Orders sync straight into the ERP you already run. Open an integration to see how it connects.

What wholesalers say after switching to WizCommerce

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"Switching to WizCommerce has drastically improved efficiency for us, thanks to seamless ERP integration and AI tools that eliminate manual work, giving our reps more time to sell."

10%

increase in revenue

2-5

hours saved per rep daily

"WizCommerce handles everything for us from sales reps to our website, product imagery, and order entry. They've helped us increase revenue by 15%."

15%

Increase in Online Orders

4+

order entry hours saved daily

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“Switching to WizCommerce helped us move faster, serve customers better, and grow without worrying about system limitations”

15%

more website orders

~30

days to launch

Products

What does WizCommerce include for home furnishing and decor wholesalers?

Let buyers shop online, help reps take orders, and automate incoming purchase orders. Manage customer relationships, create product images, and collect payments with the same platform.

WizShop

B2B E-Commerce

Give buyers a B2B website where they can browse your catalog, see their pricing, and place or repeat orders online, anytime.

WizOrder

Sales Rep App

Help reps find products, build quotes, and take orders at markets, in showrooms, and on the road, even offline.


WizStudio

AI Photo Imagery

Create product and lifestyle images for your website, catalogs, and campaigns without arranging a photoshoot for every SKU.


WizPay

B2B Payments

Let buyers pay invoices online and give your team the tools to collect payments, manage credit terms, and accept cards or ACH.

WizCRM

CRM for Distributors

Give reps customer history, opportunities, follow-ups, and order-taking in one place. Let admins track sales rep visits and customer activity.


Ella

AI Order Entry

Turn purchase orders from emails, PDFs, spreadsheets, and images into ERP-ready orders in under a minute, with 99% accuracy. Your team reviews only the exceptions.

Get in touch

Modernize your home furnishing business

See how WizCommerce works for home furnishing, decor and rug wholesalers.

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Frequently Asked Questions

What is the best B2B ecommerce platform for home furnishing and home decor wholesalers?

WizShop by WizCommerce is the best B2B ecommerce platform for home furnishing and home decor wholesalers. It handles how home goods actually sell, with product variants, customer-specific pricing, live inventory and seasonal reorders, and it connects to the WizOrder rep app and your ERP through two-way integration. That combination of core features and integration capabilities is what to compare when you evaluate platforms, and WizCommerce scales as your catalog and accounts grow.

The biggest benefits of the WizCommerce B2B commerce platform for home furnishings are faster ordering, fewer manual steps and more revenue per account. Buyers order and reorder online at their own prices, reps write orders at market with live stock, and emailed purchase orders stop being retyped. PD Home saw 15% more online sales and Jaipur Living a 5–10% revenue lift.

Yes, WizCommerce simplifies inventory management for home decor products by showing the inventory your ERP holds, including on-order, in-transit and backorders, on your B2B website and in the WizOrder rep app. It doesn’t replace your ERP, so stock stays accurate in one place.

Yes, WizCommerce shows every home furnishing and home decor retailer or designer their own catalog, price list and order minimums when they log in or when a rep opens their account. That keeps bulk orders accurate whether they’re placed online or at market.

Yes, WizCommerce supports product variants, and each variant keeps its own SKU, images, price and stock while buyers see all of them together on one product. It works for home furnishing finishes, home decor colorways and every size of a rug design.

Yes, WizCommerce lets home furnishing and home decor reps write orders in the WizOrder rep app at High Point, Las Vegas and Atlanta, even offline, and follow up from WizCRM after the show. Buyers then reorder on your B2B website, where their prices and order history are already waiting.

Yes, Ella by WizCommerce is AI order and quote automation software that reads emailed purchase orders and quote requests in any format and creates ERP-ready orders and quotes for your team to review. Howard Elliott, a home decor wholesaler, cut order processing from several hours to as little as 15 minutes.

WizCommerce can go live in about 30 days. PD Home, a home decor wholesaler, launched a fully integrated B2B website in about 30 days, and Pom Pom at Home, a home textile wholesaler, completed its NetSuite integration in 30 days.

Yes. WizCommerce is also a B2B sales platform for lighting, so you can sell table lamps, floor lamps, pendants, and chandeliers alongside your home furnishing and decor collection. Let buyers compare finishes and shade options, see their pricing, and order online, while reps use the same catalog to build quotes and take orders.

Yes, furniture and home decor can run from one catalog and one ERP connection. Upholstery, case goods and outdoor collections need fabric and finish modifiers, separate dealer and designer price levels, and configured orders written at market, which is what a furniture ecommerce solution for manufacturers is built to handle.

The 2026 B2B E-Commerce Benchmark Report for Distribution Teams

8 Benchmarks Behind The Best Run Wholesalers

Every wholesaler is spending on a website, an order-writing app, and now AI. Almost none can say whether it’s working. This report benchmarks 8 metrics across 250+ wholesalers so you can see exactly where your digital channel sits — and how far it is from the top.

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